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| A member of the American Marketing Association |
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Country Clubs
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Community Research
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| Establishing a presence in the community and marketing a country club to meet the needs of that community can be difficult tasks. Maintaining a club reputation can be even more challenging. Community Research helps managers effectively map out the future. Io Data Corporation can provide you with the information needed for decision making, often a more unbiased and cost-effective solution than performing the research in-house. |
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There are several benefits for clubs in performing community surveys: |
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Jiffy Lube
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- Clubs gain community support.
- Clubs hear the voice of the community -- collectively and specific comments.
- Community surveys provide useful information about the demographics of potential members.
- Community surveys help management effectively market the club to fit the demographic.
- Community surveys gauge community interest in club's current and potential offerings.
- Community surveys help management make decisions to optimize the public's perception of the club.
- Community surveys provide information to develop a meaningful strategic plan for the club's future.
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Please review the attached specification sheet and sample, to get a better idea of what Io Data Corporation can do for your club. Rates and formatting may vary according to club needs. |
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| Community Survey Details.pdf |
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Community Sample Report.pdf |
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© 2006 Io Data Corporation. All rights reserved. |
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